European Search Engine Marketing Alliance

Search Engine Strategies will be held in Paris between 15 and 16 January 2008 in Grand Hotel Intercontinental.

There will be no exhibition hall and booths this year, SES Paris has decided on a more modest event and also more affordable in terms of price: 595 € instead of 995 € to attend the 2-day conference about Search Marketing : Search Engine Optimization, Search Engine Advertising, Universal Search, and more. The program SES Paris 2008 is online.

We hope this will allow Search Engine Strategies to reconquer the french market, after the first 2 editions in France, far from being what SES is around the word in the field of Search Marketing.

Because we really need an event like SES in France, 2 day conference solely dedicated to Search Marketing, in order to have enought time to get to the issue of Search Marketing, share views with the profession and meet.

PS: For this edition, Loic Le Meur will open SES Paris during the welcome speech.

All aspects of doing business online will be covered in Stockholm at Internet Marketing Conference (IMC) on November 29–30, 2007: strategy, content generation, viral marketing, search engine marketing, search engine optimization, e-mail marketing, mobile marketing, affiliate marketing, social media, on-site behavioral targeting, testing, competitive intelligence, predictive analytics, integration of web data and offline data, and much more.

The target audience for the conference includes marketing managers, sales managers, web analysts, and all other occupations that see Internet as key to business success. The motto of the conference is that it’s by experts, for experts, and for those who’d like to become experts.

Thanks to Lars Johansson - International E-business Experts Get Together in Stockholm

Amazing and confirmed by many different sources in France: Google updates now its index in real time and is able to recalculate the entire ranking within 14 minutes!

More than semantics announced like the next emblematic subject of Web 3.0, I am convinced that management in time real on Internet will occupy us (emarketeurs) in the year to come, so much there is still to do in this field.

Applied to Search Engine Marketing and Search Engine Optimization the repercussions will be important and in fact a lot of new challenges will have to be raised in the next future.

To understand this strong strategic orientation of the search engine leader in the world, it is necessary to return in September 2001, when Google realizes that these organic results about Twin Towers, present only tourist articles, photographs, and old Web pages, while not being able to the search engine to answer a search made by several million people at the same time, everywhere in the world on one of the biggest catastrophe of our modern time. Google News was born from this report and this failure of Google.

It is finally not so astonishing that Google seeks to improve the relevance of its results to stay closer to the news even on its global index.

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The Search Engine Strategies Conference and Expo series continues its explosive worldwide growth and will be in Munich this March. Search Engine Strategies Munich is a 2 day, multi-track conference that specifically addresses search engine advertising (SEM/SEO).

This event features presentations and panel discussions from industry experts including representatives from the search engines themselves; interactive and in-depth sessions & workshops; and an exclusive look at the latest search trends & developments. Registration Information.